Tyndale
Kids Product Promotions for Summer 2001
Promotional pricing on various kids product
as of June 2001:
>>Juvenile Fiction: All first
volumes (episode #1) of juvenile fiction titles are $2.99 each. Includes Mars Diaries, Forbidden Doors,
Elizabeth Gail and Abby’s South Sea Adventures (excludes Left
Behind: The Kids).
>>Kidz
Tunz: Volume #1 is $2.99
cassette/$4.99 CD; all other volumes special priced at $3.99 cassette/$5.99 CD.
>>Karyn Henley’s “Before I Dream”
CDs: All CDs reduced to $9.99 each.
Abby’s South Sea Adventures website, POS and special
pricing:
>>New website (www.abbyadventures.com) launched
Spring 2001 promoting Abby series to 8- to 12-year-old fans
>>Episode one special priced at $2.99
each
>>In-store merchandising kit available:
shelf talkers (99-1457-1)
Mars Diaries website, POS and special
pricing:
>>New website (www.marsdiaries.com) launched Spring
2001 promoting Mars Diaries series to 8- to 12-year-old fans
>>Episode one special priced at $2.99
each
>>In-store POS available: shelf talkers
(0-8423-1456-3)
>>Parable Christian Stores’ Summer 2001
Reading Program will feature Mars Diaries as lead title for promotions;
merchandising kit available from The Parable Group
Juvenile Fiction fan website, POS and special
pricing:
>>New website (www.cool2read.com) promoting all Tyndale
Kids juvenile fiction launches Summer 2001.
Includes sections for kids, parents and teachers.
>> All first volumes (episode #1) of
juvenile fiction titles are $2.99 each.
Includes Mars Diaries, Forbidden Doors, Elizabeth Gail and Abby’s
South Sea Adventures (excludes Left Behind: The Kids).
>>In-store merchandising kit available
June 2001: die-cut header with 5 shelf talkers, counter stand-up, bookmarks
(0-8423-2285-x / 99 2285-X)
Elizabeth Gail and Forbidden Doors
POS plus special pricing:
>>In-store
POS for Elizabeth Gail series available June: shelf talkers (0-8423-2108-X)
>>Episode one in both series is special
priced at $2.99 each, and Forbidden Doors series features updated cover
art
>>In-store POS for Forbidden Doors
series available June: details (0-8423-2132-2)
Summer 2001 promotions/page
two
Little Blessings POS and licensed product:
>>Licensed gift products produced by
Christian World, Inc. (order gift products via Genesis Marketing, 800.627.2651)
>>In-store merchandising kit available:
die-cut header card and 5 die-cut shelf talkers, features area for licensed
products (0-8423-2122-5/ 60 2122-5)
Dorling Kindersley/Tyndale Kids POS:
>>Exclusively available to CBA via
Tyndale Kids; all content meets Tyndale standards
>>In-store merchandising kit available
Fall 2001: header with five shelf talkers and two danglers (0-8423-2284-1/ 99
2284-1)
Karyn Henley’s “Playsongs” and “Before I
Dream” POS plus special pricing:
>>In-store POS for “Playsongs”
available: header with shelf talkers (0-8423-1143-2)
>>All “Before I Dream” CDs reduced to
$9.99 each
>>In-store POS for “Before I Dream”
available: header with shelf talkers (0-8423-1156-6)
Left Behind: The Kids website and POS:
>>New website (www.leftbehind.com/theunderground)
promoting the books series to juvenile fans is now online
>>In-store merchandising kit available:
header with shelf talkers (0-8423-0582-3)
Kidz Tunz POS and special pricing:
>>Volume
#1 is $2.99 cassette/$4.99 CD; all other volumes special priced at $3.99
cassette/$5.99 CD
>>In-store POS available June 2001:
header with shelf talkers (0-8423-1573-X)
Storyteller Café POS:
>>In-store POS available for videos:
shelf talkers (0-8423-2128-4)
Focus on the Family Radio Theater POS:
>>In-store POS available for audio
product: floor display with 40 units (28 2109-8) or empty floor display
(99-2111-X)
Adventures in Odyssey POS:
>>In-store POS available for videos and
books: header with five shelf talkers (0-8423-2268-X) or empty floor display
(99-2111-X)
Heritage Builders POS:
>>In-store POS available for kids
product: header with five shelf talkers (0-8423-1196-3)
To order Tyndale Kids
promotional items, contact your Tyndale Sales Rep or call 800.323.9400